Archive for the ‘General news’ Category

Running an effective home office Part 1

POSTED BY editor ON THE September 12th, 2012

For those who have a home office, the flexibility and extra time spent with the family are the most rewarding aspect.  It is also much more cost effective than renting or owning a business premises.  There are a few potential issues that come with operating out of your house; here are key points to a […]

[ read more ]

Posted in General news | No Comments »

What Public Relations experts know

POSTED BY editor ON THE September 10th, 2012

1.  Establish a company blog Having a corporate blog is a definite plus for companies of all sizes. A blog is an effective tool for small companies because it gives them a global stage from which to tell their brand story, add value and connect with customers and partners; large companies can benefit from a […]

[ read more ]

Posted in General news | No Comments »

Is now the time to invest overseas?

POSTED BY editor ON THE August 27th, 2012

A new report has predicted that New Zealand fund managers will encourage overseas investment as the growth in KiwiSaver funds outpaces the capacity of the local sharemarket to absorb them. Many New Zealanders are vulnerable to the economy through their jobs and houses. If the economy fails, many peoples’ earnings and property will plummet. In times of economic hardship […]

[ read more ]

Posted in General news | No Comments »

Changes ahead for KiwiSaver

POSTED BY editor ON THE August 13th, 2012

Close to it’s five year anniversary, KiwiSaver has announced that there will be some changes made to the product. The announcement was made after several sections of KiwiSaver were merged together, in order to streamline some processes and simplify certain aspects of the scheme. Members will be kept fully informed about how the changes will effect them throughout the […]

[ read more ]

Posted in General news | No Comments »

Part 2: Lessons from Batman

POSTED BY editor ON THE July 24th, 2012

In honour of  The Dark Knight Rises, here is part 2 of our ‘Lessons from Batman’ article….. After all, Bruce Wayne is the wealthiest guy in (fictional) Gotham! Last Week we looked at the importance of research and development.  This week we focus on branding and networking: Branding – be recognisable A cohesive brand is crucial to […]

[ read more ]

Posted in General news | No Comments »

Lessons for SMEs from Batman

POSTED BY editor ON THE July 23rd, 2012

Last week “The Dark Knight Rises”, the third and final instalment of the most recent Batman franchise opened around the world. Taking in an estimated $US195 million in it’s opening weekend, the caped crusader proved extremely profitable, and small businesses could stand to learn a thing or two from fictional multi-millionaire Bruce Wayne. Over the next […]

[ read more ]

Posted in General news | No Comments »

NZX gender policy

POSTED BY editor ON THE July 9th, 2012

Listed companys will have to reveal how many women are on their boards if the ‘Diversity Rule’ is applied on or after 31 December. Firms will have to publish gender breakdowns for board members and senior directors, according the the NZX but will not be required in implement a diversity policy. NZX says there is […]

[ read more ]

Posted in General news | No Comments »

Consumer confidence report

POSTED BY editor ON THE July 2nd, 2012

Consumer confidence in New Zealand rose in the first three months of this year, edging up after a fourth-quarter slump, which is great news for the economy, however the future may not be so bright. A survey on consumer confidence shows that New Zealanders spent less on their credit and debit cards in February, however […]

[ read more ]

Posted in General news | No Comments »

Email marketing tips

POSTED BY editor ON THE July 2nd, 2012

Here are a few tips to get you on the right road with email marketing.  Firstly create an attractive offer for your existing clients and offer it to them in an interesting email. This could be a discount where your customer buys something for the normal price of and get’s other things  completely free. Make […]

[ read more ]

Posted in General news | No Comments »

Leaders of the future

POSTED BY editor ON THE June 19th, 2012

New Zealand’s next generation of business minds will be able to test out their marketing prowess at a global business challenge, where they will compete with the rest of the worlds future leaders. More than 80 aspiring  teenagers will gather at Massey University Albany this month to take part in the Junior Achievement International Trade Challenge (ITC), […]

[ read more ]

Posted in General news | No Comments »

Next Page »« Previous Page
  • Firm journal archives

  • Firm Journal categories